What You Get When You Join
A Quick Recap of What's in the Picture Storytelling Course
✓ Everything You Need to Stand Out From the Crowd
✓ A Game Changing Approach to Business Storytelling
✓ Free Access To Future Course Updates
✓ Weekly Live Group Q&A Coaching with Karin
✓ Access to Our Private Community
GET STARTED TODAY!
Picture Storytelling for Business Growth
14-DAY MONEY-BACK GUARANTEE
If you aren’t completely satisfied with Picture Storytelling for Business Growth, let me know within the first 14-days for a full refund. No questions asked.
You’re trying to sell in a saturated market. This asks for you and your business to stand out with a different approach to storytelling. Grow your business, brand and conversions, when the first impression may be the only chance you get.
1
Communicate fast & effectively with picture stories, that will save you time and money.
2
Get higher engagement rates and conversions with confidence and ease.
3
Attract the right people by conveying a message with still and motion pictures.
You’re just a few steps away from becoming an expert in creating captivating content that will inspire people to act, follow and buy.
Who is Karin?
Photographer, Copywriter and Educator
Together with my husband, psychologist Eugene, I have three grown sons. When I became a mother at the age of 21, I started documenting our life as a young family, with my very first SLR camera, which revealed my passion for photography. It inspired me to study Photographic Design at the Photo Academy in Amsterdam.
I found my passion in creating content with as few images and text as necessary yet as much impact as possible.
My work got picked up by a company who asked me to do their copywriting and visuals.
This led to a full time role as a content manager, where I helped online experts, educators and entrepreneurs get clear about their core message, so they could create inspiring images and captions. It was a matter of time for me to bundle everything I've learned and start picturestorytelling.com
Now I teach business owners and entrepreneurs
✓ How to create amazing scroll stoppers: pictures and media that convey concepts and information fast and clear.
✓ How still and motion pictures help improve comprehension and reinforce information provided in text or captions.
✓ How to rapidly grow followers from hundreds to thousands and scale your impact without burning out.
Check out our growing community
"Karin’s strategies helped me get out of my own way and thrive. Creating content is MUCH easier for me now."
-Stephanie Marlander
"Don’t think twice. This course has completely changed the way I look at content creation and social media."
-Michael Vanderveen
"Thanks to Karin, I have the confidence to go after my dreams without wondering how to profile myself and my business."
-Rafaella Gomez
Do your feel discouraged because...
✓ You see low engagement and conversion rates.
✓ You don't have a clear content strategy, or your current one is time consuming.
✓ The people you hire are often unable to create content in your authentic tone of voice.
Here is what to do about it.
STOP
✗ Losing sales because you’re telling the same story over and over again.
✗ Making storytelling pointlessly complicated with structures and frameworks that are outdated, boring and complex.
✗ Using only one main type of story, such as "the hero's journey”.
START
✓ Increasing your conversions with effective image use.
✓ Creating different stories for different audiences and situations, without making things complicated.
✓ Taking any message and have it resonate deeply with your audience.
By the end of this course you will have:
Developed a high-converting picture content strategy
that represents an appealing offer that enrolls the best people into your course or online business in the most authentic way.
Validated stories that
support business growth
before posting content, to make sure your audience is excited to invest, and you can create stories that convert with ease.
Implemented a fast way to convey your message
instead of spending time just trying to see what works, create compelling stories that will attract your ideal customer.
Expertly created website, course and social content
even if you feel like you lack creativity and have never made converting content through storytelling with pictures before.
Leveraged widely applicable stories that represent you
to get possible clients onto your website and social media channels and have them return because they love what you do.
Crafted compelling posts that breathe authenticity
and amplify your digital product to make sure your clients can relate to your content and keep buying from you.
Make any message you deliver powerful.
The internet is great, but can be a jungle of information. People don’t have (or take) the time to read through a lot of text. That’s why it’s important to convey your message quickly while increasing its shareability.
This comprehensive course will:
✓ Help you find your story and show you how to translate it into more pictures and less text, so it resonates with your audience fast.
✓ Show you techniques that grab people’s attention at first sight, and keep them consuming your content.
✓ Give you the secrets to express your uniqueness and products or services in a way that easily attracts the right people.
Frequently Asked Questions
Why is communication with pictures so impactful and effective?
Is this course only for business owners?
I am not a business, how do I approach the course?
How will course materials be delivered?
How quickly can I expect results?
Do you offer a money-back guarantee?
I don't have a printer. How can I fill out the course worksheets?
What's Included In The Course...
🎓 1 | Pictures as a Storytelling Technique
The way you approach a storytelling strategy for your business, is the basis of your content stability. Learn actionable steps you can take to have people stop scrolling and want more of what you offer in 8 lessons:
Lesson 1 | Storytelling With Pictures: A Different Approach
Lesson 2 | The Most Important Element of All Storytelling
Lesson 3 | The Directionality of Picture
Lesson 4 | Visual Hierarchy
Lesson 5 | Color Psychology
Lesson 6 | Dynamic Movement
Lesson 7 | Simplicity
🎓 2 | The Visual Narrative
Create a visual narrative through the use of photography, illustration, video, animation: anything that helps your prospect to 'picture' your offer, product or service in an original, authentic and MAGNETIC way.
Lesson 1 | The Use of Visual Media
Lesson 2 | How to Create a Visual Narrative
Lesson 3 | Thinking in Pictures
Lesson 4 | Style
Lesson 5 | Characters
Lesson 6 | Scenes and Settings
Lesson 7 | Animation and Movement
Lesson 8 | Main Hook and Final Message
🎓 3 | The Art of Creative Writing
Tap into an infinite source of creativity and freedom of expression that will help you create content with ease and increase conversions.
Lesson 1 | Content People Love to Read & Share
Lesson 2 | The Power of a Great Opening Scene
Lesson 3 | Short Stories
Lesson 4 | Techniques to Spark Original Ideas
Lesson 5 | Crafting Personal Essays With Impact
Lesson 6 | Truth With Style: Creative Nonfiction
Lesson 7 | Journaling Challenge
Lesson 8 | Web Copy That Sells
🎓 4 | Photography Masterclass
Take amazing photos without any fancy gear. A smartphone is enough to make an impact creating and sharing high quality images.
Lesson 1 | Styles of Photography
Lesson 2 | Cameras and Gear
Lesson 3 | Next Level Photography Skills
Lesson 4 | Composition, Lighting, Props and Sets
Lesson 5 | Photo Editing
Lesson 6 | Take Better Photos With Your Smartphone
Lesson 7 | Stock Images
Lesson 8 | Images That Help You Stand Out From the Crowd
Lesson 9 | How to Acquire Clients With Photography Technique
🎓 5 | Video & Editing
Turn your ideas into engaging videos to share on YouTube and other social media platforms. Learn to shoot, edit, create intros, animated titles and special effects.
Lesson 1 | Cinematography: Motion-Picture Photography
Lesson 2 | General Composition of a Scene
Lesson 3 | Exposure and Lighting
Lesson 4 | Gear: Keep It Simple
Lesson 5 | Camera Angle and Movements
Lesson 6 | Reels, Short Videos, Special Effects & Sound
Lesson 7 | Color Grading
Lesson 8 | Captivating Intros for Your Videos
🎓 6 | Supercharge Your Design Skills
This is going to be a super creative week! Create your own amazing design or outsource your design needs with confidence and expertise. Stand out & become unforgettable online.
Lesson 1 | Visual Communication
Lesson 2 | Branding Communication
Lesson 3 | Canva: Graphic Design made easy
Lesson 4 | Art History
Lesson 5 | Design Theory
Lesson 6 | Color Theory
Lesson 7 | Typography
Lesson 8 | Graphics
🎓 7 | Mesmerizing Marketing
Let's find out how to benefit from the fact that the communication gap between businesses and customers is smaller than ever before thanks to the Internet.
Lesson 1 | Picture Stories That Attract Customers Who Pay, Stay, and Refer
Lesson 2 | The Way Products, Services and Businesses Are Advertised
Lesson 3 | Marketing Strategies
Lesson 4 | Highly-Qualified Leads
Lesson 5 | Picturing Authenticity for Trust
🎓 8 | The Untapped Potential of Social Media
The potential social media is still underestimated. This week we dive deeper into this essential way to interact with your customers.
Lesson 1 | The Ever Rising Tide of Social Media
Lesson 2 | Sentiment in Social Media
Lesson 3 | Instagram
Lesson 4 | Interests, Behaviors and Habits
Lesson 5 | Valuable Signals and Irrelevant Noise
Lesson 6 | Business Potential
Lesson 7 | Reputation Management
🎓 9 | Authentic Audience Engagement
How to connect with your audience in a way that portrays you, your brand and your product or service in the most authentic way.
Lesson 1 | How to Get Engagement and Why It’s So Important
Lesson 2 | Cognitive, Emotional, or Affective Experiences With Your Content or Brand
Lesson 3 | Tailor Your Approach
Lesson 4 | Your Brand Ambassadors
Lesson 5 | The Psychology Behind Responding
Lesson 6 | Creating Buzz and Building Referrals
🎓 10 | Communicating for Impact
This week it all comes together! Your message will be a scroll stopper, the captions are short, sweet & understood and most importantly: your content inspires action.
Lesson 1 | Improve the Way You Communicate
Lesson 2 | Platforms for Simple Yet Impactful Messaging
Lesson 3 | Significance, Substance and Sincerity
Lesson 4 | How to Disarm Even the Harshest Critic
Lesson 5 | Infuse Your Personality
Lesson 6 | Success, Effectiveness, and Confidence
Take control of your engagement and conversions.
Get access to this 10-week course
that will forever change the way you make content
GET STARTED TODAY!
Picture Storytelling for Business Growth
14-DAY MONEY-BACK GUARANTEE
If you aren’t completely satisfied with Picture Storytelling for Business Growth, let me know within the first 14-days for a full refund. No questions asked.
